Ruminations on introducing a psychological perspective

March 11, 2011

There is a balance to be struck, I believe, between the professional work I have done as part of this doctorate (blogging, vidcasting, presentations, report-writing, etc) and the academic requirements of the doctoral programme. The uni’s page about School of Communication, International Studies and Languages higher degrees states, in relevant part: Provide a research-based program which [...]

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Twitter: A viable marketing tool for SMEs?

February 20, 2011

Marius and Suzana Bulearca have paved the way for a study into the way SMEs are using Twitter as a marketing tool. As a pilot of their proposed larger-scale research project, they interviewed a Marketing Account Executive of a London-based fundraising, marketing and communications agency whose employees and management team are heavy users of social [...]

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Back in the saddle

February 19, 2011

Eight months after my last post, here I am again. My consulting life, plus my own health, have seen to it that I haven’t dedicated the resources to this blog or my doctorate as I should have, but it is with renewed focus that I consider 2011 the year that I finally get things done [...]

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Research questionnaire for communicators

June 23, 2010

These are the questions that I have sent out to various senior business communicators; where their answers deem necessary I will follow up with further questions. —– Questions for Business Communicators Thank you very much for agreeing to take part in my Doctoral research. I will be sending a separate University form that requires your [...]

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Finding suitable journals

June 23, 2010

One of the challenges of working in a relatively new field (at least for academia) is the paucity of literature. The search for literature surrounding business communicators and social media is nigh but non-existent, with only one journal having any coverage. That journal is ‘Strategic Communication Management’, published by Melcrum Publishing; it is unfortunate that [...]

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Yet another research question

June 22, 2010

The focus gets tighter and tighter (thankfully). It makes sense, seeing as how I have an astonishing portfolio of work that I’ve written for workshops and presentations, plus a forthcoming book (in print) on social media for business communicators, that I focus my research question whilst at the same time utilising my body of consultancy [...]

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Academic workshop on microblogging

January 2, 2010

The organisers encourage submissions of microblogging research work in both social context and work settings

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Technorati and the size of the blogosphere: it can’t be THAT hard to figure out, surely?!

December 26, 2009

What I and my clients want are ‘hard numbers’

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Aligning past with the present

December 24, 2009

The literature on auto-ethnography is, of course, large; the literature on social media less so

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Bang go the shed doors, slam, slam, slam…*

December 24, 2009

Metaplace is closing, so is (it would seem) Forterra (laying off 60% of its staff is not a good sign).

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