|Current Adelaide time:||Contact me: +61 410 642 052|
Effective communication activities:
|As featured at EzineArticles.com|
5 Presentation Secrets That Will Change Your Life
You’ve been asked to give an important presentation. A lot is riding on how well you can deliver. The problem is, you’re not sure where to begin. The last class you took on presentation skills told you to tie your hands behind your back and blend in with everyone else. Is that really a good approach?
The answer is a LOUD and RESONATING "NO WAY!"
If you want to WOW your audience, you have to STAND UP and STAND OUT!
Here are 5 Presentation Secrets designed to help you see an immediate and dramatic improvement in your presentation performance.
Secret #1 - Manage Your Anxiety So That It Doesn’t Manage YOU!
Most of the nervous symptoms you experience before a presentation are exactly the same as those you feel when excited. To the body adrenaline is very simply—ENERGY. If we call it energy or excitement it is good, if we call it anxiety, it is bad. The first step toward successfully managing your anxiety is to remove the negative label and rename that feeling you have right before you step up to the podium, EXCITEMENT. Tell yourself that you are excited about the opportunity to speak in front of this group. “Excitement” is a much more manageable and positive emotion than “anxiety.” Then use your excitement to energize you and help you communicate your enthusiasm to your audience.
Secret #2 - When It Comes To Your Delivery Style, Be More Of Who You Really Are!
Everyone has their own innate “style” of presenting. Your style is made up of many different aspects of your delivery, including your body, voice, face, the way you use language, level of formality, etc. The trick, within your style, is to be more of who you really are, which means knowing and then capitalizing on your greatest delivery strengths.
Many presenters focus too much attention on their words. With words only accounting for 7% of your power as a presenter, spending too much energy on the words alone is a big mistake. Your nonverbal delivery style—also called your presentation personality--accounts for 97% of your power as a presenter. To improve your chances for success, focus on the real source of your power—your nonverbal communication such as eye contact, facial expressions, gestures, posture, movement, proximity, clothing, vocal variety, rate, loudness, and silent pauses.
Secret #3 - Give the Audience All the Enthusiasm You Want Back!
You can’t expect an audience to be enthusiastic about a product or program you aren’t excited about. Presentation author Doug Staneart concluded, “Your audience will have just about as much excitement about your presentation as you do, and no more.” Enthusiasm is very catchy. Most audiences will match your level of enthusiasm pound for pound.
According to the Lamalle Report on Top Executives of the 1990s, one of the most important factors in determining financial success by those earning over $250,000 is being enthusiastic and having a positive attitude (46%). Apparently, along with being incredibly enthusiastic, successful people never underestimate the power of positive thinking.
Why does having a positive attitude matter so much? Research solidly indicates that expectations influence behavior meaning if you expect to succeed, it is likely that you will and if you expect to fail, you are more likely to be unsuccessful. Expectations create outcomes because we work toward the outcome we expect, even if it is failure. Henry Ford said, “Whether you think you can or think you can't--you are right.”
Enthusiasm has amazing transformational powers. As you release your energy using positive nonverbal behaviors (gestures, movement, loud voice, etc.), you will begin to relax. And, your audience will quickly become excited. It works like magic! Watch how easily you can transfer your enthusiasm to your audience.
Secret #4 - NEVER Apologize, Confess, Or Make Excuses!
Presenters say the darndest things…“I’m sorry but I have a cold today so my voice may sound a little funny” (apology) OR “I just found out about this presentation yesterday, so I didn’t have as much time to prepare as I would have liked” (excuse) OR EVEN “I’m so nervous…” (confession). It is always surprising how often and how easily presenters use these NEGATIVE phrases.
Up until now, that is.
If you want to WOW your audience, you have to adopt and live by the motto: NO APOLOGIES, NO EXCUSES, NO CONFESSIONS.
When you APOLOGIZE, MAKE AN EXCUSE, or CONFESS at any time during your presentation, you are in essence saying to the audience, “Don’t expect a lot from me today because I’ll disappoint you.” Instead of APOLOGIZING--“I’m sorry I didn’t bring in a sample, but I couldn’t arrange it on such short notice,” try framing it in the positive, “I am working on getting you a sample and I can deliver it next week.” Instead of making EXCUSES, put your energy into delivering the best possible presentation and then stand behind your performance--“I did the best job I could given the circumstances.” And limit your CONFESSIONS--especially those the audience has no business knowing such as “I’m so nervous”--to church!
Secret #5 - Get Your Audience Involved In Your Presentation!
People are notoriously BAD listeners. In fact, the attention span of the average American is just nine seconds. That means every nine seconds each member of your audience takes a little mental vacation from the taxing work of listening to your presentation.
With so much fading in and out, it makes sense that the audience remembers only about 20% of what they hear. Stated conversely, the audience will FORGET nearly everything you say (80% of it anyway). Retention improves when you add a visual element to your presentation, but it still is rather dismal at 50% (don’t celebrate yet, they are still forgetting half of your presentation!). And that’s just immediate recall. I’m sorry to say that it gets worse as time elapses.
So how do you get the audience to remember MORE of your presentation for longer periods of time? To raise your audience’s remembering quotient, you have to engage them in your presentation, getting them to actively participate in it. Your goal is to transform the audience from passive listeners to active participants.
The six best ways I’ve found to engage the audience in your presentation is to:
1. Ask the audience a question
2. Take a poll
3. Involve the audience in a demonstration
4. Give the audience a test
5. Give the audience a listening assignment
6. Employ a gimmick
When an audience participates in a presentation, they are fully engaged in the presentation. This means that every part of them is involved in the presentation—their hearts, minds, and bodies. The voice inside their head that thinks of all kinds of extraneous, random thoughts, is for once, silent while they focus solely on your presentation. This concentrated focus enables them to remember so much more!
For much more about these and the other 10 Presentation Secrets, check out the book "15 Presentation Secrets: How to WOW Even the Toughest Audience,” by Debbie Bailey available at trainer2go.com/ebooks.html.
Reports I have written:
Measuring the impact and ROI of social media - for Ark Group
Making Social Media work for your business - for Ark Group
Social Media: The New Business Communication Landscape - for Ark Group
How to get started with podcasting in your organisation - for Melcrum Publishing
Contributing author to How to use social media to solve critical internal communication issues - for Melcrum Publishing
Contributing author to How to communicate with hard-to-reach employees - for Melcrum Publishing
As a subscriber you get kept up-to-date on when new articles are added.
Subscribe now! and receive a free version of my $79 report, Master the Art and Science of Twitter for Business.
It's the first in a series of reports I'm writing on how to master the various key elements of social media.
Each report is an-depth, step-by-step process that explains in clear, plain English how to master a particular social media tool and help your business communicate better for better business results.
Each report is easy to read, easy to implement and easy on the pocket -- just $79 per copy.
But as a new subscriber to my blog and newsletter, I'm giving you a copy of the free version of Master the Art and Science of Twitter for Business report as a way of saying "thank you" for joining my community.
Please subscribe, then check for the email you will receive from me shortly after, because in the email will be details of how to download the report [1.2mb pdf]
If you would like to use any of the articles on this site that I have personally written (they will either have 'By Lee Hopkins' on them, or nothing at all) please feel free to do so as long as you include the following 'resource box' text and a link back to www.LeeHopkins.com:
Finally, if this site or any of the articles have been of any help to you, perhaps you'd like to say 'thank you' by throwing a few pennies my way. If so, please click on the button below and donate whatever you feel is appropriate. The payment is handled by PayPal and is extremely secure. Thanks.
Subscribe to my weekly business communication newsletter and receive a FREE version of my highly-regarded report, 'Master the Art and Science of Twitter for Business' (that sells for $79)
Find out more...
Related material :
A 12-step plan to take you from Twitter newbie to Twitter supremo and grow your business in the process.
Better Business Writing
You’ve probably always wanted to improve your writing skills in your workplace, but perhaps there wasn't a training course around to help you.
Well, now there is.
Turn Guesstimates into Estimates & close more sales!
Award-winning ProposalKit gives your clients the detailed price quote and proposal they need so YOU close more sales (and boost your bottom line!) Finally you can quote with accuracy, increasing your profitability and professionalism. ProposalKit is easy, customizable, proven, and downloadable now! http://www.proposalkit.com
Social Media White Paper
Trevor Cook and I wrote a booklet to help our clients and friends come to grips with this new online phenomenon called 'Social Media' or 'Web2.0'. Now in its third edition, it is still being widely cited and is receiving lots of favourable comments.
Find out more about it (opens new window)
Vodburner is my tool of choice for recording skype video calls, either for later podcasting or simply for my own record. Now that video is becoming more and more important, I can't imagine online life without it.
More about Vodburner...
What you say about Lee Hopkins:
"One of the best days I've spent with a man! "
"As a speaker, Lee and his alter ego in the guise of avatar 'Lee Laperriere' played a key role in making our virtual event in Second Life a success. Lee was well-researched, engaging and enthusiastic about the possibilities that virtual collaboration brings and his presentation showed that he had really thought about the needs of our audience"
"Wow - what a presentation, it went so well, thank you very much! Fantastic job! "
"Lindy and Lee, you were both brilliant and I'm very thankful and pleased for your efforts, it was excellent. Thank you. "
"One of Australia's leading public relations practitioners in the so-called new media"
"While I only had the pleasure of actually meeting Lee face-to-face several months ago, I have been aware of him in conference programs and through feedback from one of my team members for a while. Lee has an amazing and unique skill for managing the new media to support business outcomes"
"Oz's best social network strategist"
"As for Local Royalty, you really are a Superstar among the bloggers and blogosphere!"
"Lee Hopkins, one of Australia's most respected social media experts"
"Lee was very entertaining and knowledgeable. He demystified social media for me and he made me feel it IS possible."
"His enthusiasm is infectious - exciting stuff!"
"Excellent. A really fascinating insight from an engaging speaker."
"A very difficult topic but it was explained in a fantastically simple way."
"The Walkleys relies on the good will of Australia’s talented communicators to make events like these happen and I can’t thank you enough for taking time out from your heavy schedule to make the convention such a memorable event."
"The workshop was very useful in that it enabled us to directly relate what we learnt in the seminar to our business. Lee was very easy to relate to and he presented all the information in a way that was simple to understand."
"Informative and engaging - gave good overview of new on-line technologies and how they can be applied to businesses. Particularly valued the opportunity to have a separate session to look at the specific needs and potential uses for my own business."
"Great to talk to someone who is expert in their field and passionate."
"The ability to interact one on one with Lee, as well as seeing new technologies and how they can be easily implemented into current business processes [was great]"
"Great. Lee was very engaging and presented info in easy to understand language and examples. Use of music, video, PowerPoint etc keep contents fun and educational. Great stuff!"
“Great! Even I could understand and appreciate the content. Excellent examples, wonderful presentation. I’m going back to share with my team. Thank you. "
“Lee was a great facilitator and his energy and passion for social media was evident."
“Excellent, enthusiastic presenter who is right into what he is talking about. Walking the talk. Just the right amount of info about the different topics. Not too geeky. Strong emphasis on how the tools can assist effective business communication. Relaxed friendly atmosphere. The workshop opened lots of doors, stimulating. I’m strongly encouraged to try things out. Many thanks.”
“Lee was great – knowledgeable, enthusiastic, generous in sharing his expertise. I liked the demonstrations."
"Great Workshop... helped me crystalise my thoughts on social media and now I feel ready to develop the strategy and make use of this great new medium"
Would you like me to run a workshop in-house for YOUR company?
Contact me to discuss how we can bring your company into this new and exciting communication universe.
View many of the presentations I have given over at Slideshare
Why does employee communication matter?
Download a presentation I gave to a group of PR students on slideshare
For your consideration:
Writing for a web audience